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Free training, mentoring and networking to help women launch and build a successful business

Applications for this intake have now closed

If you have a business plan and have recently launched, or are ready to launch, your business, you can apply for this FREE online course. Equip yourself with the tools you need to succeed!

  • First class training in business development by subject-matter experts

  • Six 90-minute modules delivered over 3 months, covering: Strategy and Purpose; Customer Identification; Product Development and Pricing; Legal and Governance; Digital Marketing; and Sales

  • Course graduates can apply for one of 15 scholarships to receive 6 months of 1:1 mentoring with a handpicked mentor from Rare Birds

  • Participants meet and connect online at regular networking events

Define: Strategy and Purpose

Kellie Dyer

Senior Commercialisation and Innovation Strategist

In this session:
Learn how to define and articulate your purpose, or your ‘why’ and then build an effective strategy and model to put it into practice in your business.

Identify: Customer Identification

Pip Stocks

Founder at Hearsay

In this session:
Learn how to define your customer segments and personas in order to better connect with them and also to ensure a good product fit for the market.

Develop: Product Development and Pricing

Phil Hayes-St Clair

CEO and Co-Founder at Drop Bio

In this session:
Learn how to build and develop your MVP (minimum viable product) for launch and how to test, get feedback, and price it properly for your customers.

Build: Legal and Governance

Jacqui Barett

Corporate and Commercial Partner at Hall + Wilcox

In this session:
Learn about intellectual property, employment contracts and privacy laws, as well as best business structures, tax incentives and other programs available.

Market: Digital Marketing Strategy

George Hawwa

Growth Director at Attention Experts

In this session:
Learn how to build an effective social media strategy that will grow your database, generate new leads, boost your sales and improve your marketing ROI.

Sell: Boost Sales and Profits

Dr Ivonne Ranisch

Founder at Octalo Negotiation

In this session:
Gain confidence in your sales conversations and learn how to negotiate better outcomes for you and your business. Make more money without selling more!

Applications for this intake have now closed

Course graduates are eligible to apply for one of 15 Rare Birds Mentoring Scholarships. They receive 2 hours each month for 6 months of 1:1 mentoring to truly propel their business journey