CMO / XERO: Andrew Lark is a multi-award winning marketer, online leader and chief marketing officer. His 25 years experience across business-to-business and consumer sectors spans building successful businesses and leading award-winning marketing programs and teams for Fortune and Times 100 companies, global technology brands, start-ups and the world’s hottest advertising and communications agencies. Andrew, also known as Andy, has been hailed as a marketing visionary; formerly CMO at the Commonwealth Bank of Australia and now Founder of Group Lark. Andy serves across multiple boards globally and Rare Birds are honoured to have him on our own advisory board.